Urban Sophistication is expanding its jewelry collection. The brand will release a series of nostalgic resin rings as part of its debut collection. Elad Yam and Neta Yam, founders of the brand, shared that each ring represents a moment of nostalgia positivity they keep returning to.
The ring’s self-affirmative message is conveyed by the Band-Aid shape, which contextualizes the moment and the pain that preceded it. The line includes seven styles with self-affirmative messages like “Bad Bitch,” “A Little Bit Dramatic” and “It Still Hurts.” The rings were inspired by Band-Aids and are intended to invoke a sense of nostalgia. The rings are inspired by Band-Aids. “Remembering the pain in your life will help to get up when you fall again.” Urban Sophistication’s resin rings are $50 USD each and will be available online on August 24th.
