The new Fendi era began on February 24th with a chic ready-to-wear collection that reflected Fendi’s history of strong women. Jourdan Dunn, the legendary model, wore that exact collection for the fourth issue of 10 Magazine Issue 67. The cover was shot by Jonathan Baron and styled by Vincent Levy.
Claudia Croft talks to Jones about his transition into womenswear, and his plans for Fendi’s future. Kim Jones answers the question, “Strong independent women.” Kate Moss, his friend, said it differently. Before Jones’s first couture show, she stated that “I always wanted his menswear” and that he now makes womenswear. He is very modern and cool in everything he does. Moss knows what people like to wear.” Moss spoke on behalf of the legions women who have worn his menswear designs for Vuitton and Dior and can’t wait for a Kim Jones wardrobe. Talk about high expectations. The British designer was also wearing shoes that Karl Lagerfeld, fashion legend, had worn before his death.