Belgian designer Dries van Noten showcased his spring/summer 2022 collection in an eclectic fashion film and lookbook for Paris Fashion Week. This was done in collaboration with Albert Moya, photographer Rafael Pavarotti, and other photographers.
The ready-to wear collection was inspired by the Holi festival, India. It was designed with the aim of making Tomorrowland festivalwear high-fashion. The oversized, sculptural pieces were in contrast to the more fitted outfits like halterneck dresses and figure-hugging tunics.
The texture-rich collection included a wide range of fabrics, including jacquards. Van Noten’s 1996 first collection was a major inspiration for much of the fabric. It featured structured ruching and texture plolyesters, which matched today’s expressiveness.
Saturated colours added depth and dimension to the pieces. They also highlighted certain techniques and enhanced prints. For example, an oversized shoulder gown covered in firework material. The extensive colour palette featured contrasting colours to create striking looks. Some stained pieces were reminiscent of the colour of gulal (Holi festival dust), while others showed blurred city scenes or concert crowds.
Van Noten stated that the fashion film was presented in experimental visuals and aimed to capture festival life. As a reference to the party atmosphere, pulse-pounding music and the sounds of cheering crowds were accompanied by Grace Jones songs. Blurred clips of models dancing around the set included footage of them moving or walking fast.
You can watch PFW SS22: Dries van Noten show below.