The footwear and lifestyle brand, TOMS, has released a new design called the Mallow Puff. It draws inspiration from the iconic Alpargata silhouette. The fan-favorite brand puts equal emphasis on comfort and style. It has unveiled a fashionable staple that can be worn every day. The Mallow Puff is a reference to the marshmallow word. It features a 33-millimeter sole, soft, quilted nylon tops, and thick insoles that contain 26% eco-content. This makes the shoe as comfortable as a camp side treat. The Mallow Puff is available in striking matte colors such as black, burgundy and bright yellow. It also comes in slip-on and classic styles, making it ideal for casual lounging or going out with friends. ToMS is an impact-focused brand that values giving back and it was natural to ask socially conscious creatives to wear the Mallow Puff in the new campaign. TOMS has tapped Gabrielle Richardson, founder of Brown Girl Butterfly Project, Greisy Hernandez, Las Chicas Chulas organizer, and Mimi Zhu, mental health advocate, writer, and mental health advocate, to create the new collection. The gallery below shows the TOMS Mallow Puff and the featured changemakers. You can visit the brand’s official US stores or website to order the new style, which costs between $60-$65 USD.
