Barbour, a British lifestyle and heritage brand, has announced a new collaboration with House of Hackney to create womenswear for the autumn/winter 2021.
This is the first collaboration between the brands and it coincides with House of Hackney’s 10th anniversary of its designs inspired by nature.
These styles combine Barbour’s heritage and three of House of Hackney’s most distinctive floral prints, Trematonia, Saturnalia, and Artemis, in seven styles of outerwear as well as three pieces of clothing designed for women.
The first print, “Trematonia”, is a playful design that was inspired by the magical forests and gardens surrounding the Castle of Trematon, Cornwall. This is where Frieda Gormley, Javvy Royle, and House of Hackney founders reside. This print was used on Barbour’s Stamford shirt. It features a mythical woodland setting and illustrations of animals such as turtles, peacocks, and leopards.
The second print, “Saturnalia”, is a hexagonal, patchwork design that combines florals with the mystical themes found in “Trematonia”. It has been used as a liner in longer-length wax jackets and quilts, waterproof and breathables, and as an all over print for the Barbour Kingsland gown.
The collection’s final print, known as “Artemis”, is one of House of Hackney’s most famous prints. It features psychedelic wildflowers and is the last of the collection. It was used as a flattering liner in the Barbour Finsbury jacket, the Barbour Lea Bridge wax and as an all-over print in Barbour Lea Bridge dresses.
Paul Wilkinson is Barbour’s global marketing and commercial director. He stated that Barbour was delighted to collaborate with House of Hackney for this exceptional womenswear collaboration in autumn/winter 2021. This collection blends heritage and modernity. The prints we chose together make a contemporary lifestyle collection that is very desirable and distinctive.
Frieda Gormley is co-founder of House of Hackney. She said: “There’s a great synergy among our two brands which has made this partnership with Barbour such an enjoyable to work on: We’re both proudly British and family-owned, and intrinsically connected with the English countryside.”
“We are thrilled to see three our most beloved prints transformed into clothing and outerwear. These garments were designed to be worn in the natural world – the inspiration behind the motifs.”
Barbour x House of Hackney can be purchased at barbour.com or from selected stockists around the world.
